New EU consumer rules restrict vague green claims, offset-based carbon-neutral labels, and unsupported future environmental promises beginning September 27.

Ava is extending its e-bike rebate program through 2027. The added $3 million will expand access while directing more spending to local bike shops.

FireRock’s turf shift cuts water demand. It also keeps more tee times open as desert golf operators rethink winter overseeding.

FYUL is tightening supply chain visibility with TrusTrace. The move comes as brands face rising pressure for product-level proof.

Silence hurts brands. Sharing credible sustainability stories boosts demand, reduces risk, and builds loyalty. See why product transparency is now a growth driver.

Since our relaunch, engagement has surged — and we’re opening new ways for industry leaders to share insights, build visibility, and get involved.

States, consumers, and corporations clash in 2025’s growing wave of PFAS lawsuits over contamination and public health hazards.

Buy Now exposes the dark side of consumerism—planned obsolescence, waste, and environmental harm. Watch it this Black Friday week for a reality check.