Keurig Green Mountain wants to source 100 percent of its products from its own responsible guidelines, reduce greenhouse gas emissions by 25 percent and achieve zero waste-to-landfill, all by 2020.
The coffee maker, formerly known as Green Mountain Coffee Roasters, set these higher targets in its 2013 Sustainability Report.
To establish the new targets, the company said it conducted an assessment in 2012 that involved more than 120 internal and external stakeholders. The 2020 targets take a long-term, strategic outlook to address the biggest sustainability challenges facing the company and the planet, the company said.
The targets are:
Resilient Supply Chain
- Engage one million people in the company’s manufacturing and agriculture supply chains to significantly improve their livelihoods
- Source 100 percent of primary agricultural and manufactured products according to established Keurig Green Mountain responsible sourcing guidelines
Sustainable Products
- 100 percent of K-Cup packs to be recyclable
- Reduce life-cycle greenhouse gas emissions of brewed beverages by 25% vs. 2012 baseline
- Achieve zero waste-to-landfill at owned and operated manufacturing and distribution facilities
Thriving People & Communities
- Engage 100 percent of employees to understand Keurig Green Mountain’s vision and values and present opportunities that allow them to contribute to the Company’s targets
- Provide access to clean water to one million people worldwide